Four Tactics to Building Online Reputation for A Brand

As people run online businesses, they tend to find that there is a lot that goes into running a business. As a matter of fact, it is a completely different world being a business owner. One thing is that while the business owner has more freedom, he also has more responsibilities in making sure that his business is taking off and in good condition. Among the things he has to do are four tactics for bringing success to a business. These four tactics are very important for not only spreading awareness about a business, but getting people to trust the company.

One thing that the business owner can do in order to improve his reputation is speak at events. As the user speaks at events he can take the time to explain the different aspects of his company and get people on board. While he is speaking at events, he can gain a bio that has links and other features that will bring out the fame.

According to, another tactic one can use is to make donations. One of the types of people who get a lot of business and respect are philanthropists. This shows that they are generous and willing to give back to the community. Therefore, they will gain more trust among people. Another thing the business owner can do is make investments. Investing requires a lot of wisdom and money management. This type of activity can not only increase the income but also build an investment portfolio for the business owner. Last but not least is hiring services in order to bring forth more visibility to business. After all, most businesses are going to need help. Therefore, hiring help is one of the best ways for people to get work done when it comes to the online reputation of the company.

Reputations Lost But One Company Restores Their Own

A former executive at Status Labs did something that reflected badly on the company, even though it was not directly about anything to do with the company. Ironically, Status Labs’ founder and President, Darius Fisher, was forced to apply the process the use to restore clients’ reputations to their own company’s reputation crisis; to combat the negative press received. The person’s actions became a loss of reputation for Status Labs when it became a new story across the world.

It was Status Labs’ own employees that called for the resignation of the offending executive. This was the first step in recovering the company’s reputation. The open letter the employees sent to the executive was given to the media by their Public Relations people. As part of this press release, a group photograph of all the employees standing together was included. This brought a human face to the drama.

This was very important to gain favor against vicious rumor and innuendo. The photo itself may have helped change public opinion to focus on the offending individual, instead of associating his comments and actions with the company as a whole. Status Labs has applied this same winning formula to help thousands of individuals and company clients resolve PR crises and recover reputations. They have been in business for four years now.

Along with these efforts, the company became more involved in their local community of Austin, Texas. They reached out to organizations like the Blood & Tissue Center of Central Texas and Dress for Success. They also contributed to local charities, such as the Capital Food Bank of Texas, Urban Roots, and Caritas. This not only cast the company in a better light, it also raised employee morale, which had been sagging.

When a big PR problem crops up, Darius Fisher has a tried and true step-wise plan to remedy the situation. He says the critical and very first step to recovering your reputation is to simply not give in to panic. Do not panic. With Status Labs, Fisher has not only regained a good reputation for thousands of others, he has also had to unexpectedly do the same for his own company.

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